FRACTIONAL CMO · STRATEGIC MARKETING DIRECTION · LONDON

The strategic marketing leadership your business needs. Without the full-time hire.

A full-time CMO costs £120,000–£180,000 a year in London. A freelance consultant gives you advice without execution. Mode Partner sits between those two options: senior strategic direction, a team that executes against it, and a structure that scales with your growth. One engagement. Everything covered.

Mode Partner from £5,995 / month + VAT · Bespoke scope · 3-month minimum

THE OPTIONS MOST FOUNDERS CONSIDER

Full-time CMO. Marketing consultant. Agency retainer. None of them are quite right for where you are.

  • 01

    A full-time CMO is the right answer eventually. At your current stage, you'd be paying £150,000 a year for someone who'll spend half their time building a team and the other half in strategy meetings. You need output, not overhead.

  • 02

    A marketing consultant gives you a strategy document and walks away. You still need someone to execute it. Now you have a strategy, a consultant invoice and the same execution gap you started with.

  • 03

    An agency retainer gives you execution without strategic direction. They do what you brief. If the brief is wrong, the execution is wrong. Nobody is taking responsibility for the overall commercial outcome.

  • 04

    You've tried piecing it together: a VA for social, a freelancer for ads, an agency for SEO. You're spending more time managing the team than running your business. And nobody has visibility into what everyone else is doing.

WHAT MODE PARTNER ACTUALLY IS

Strategy and execution. Under one roof. Directed by one point of contact.

Mode Partner is a full-service marketing engagement covering brand, web, all paid channels, content, analytics and strategic direction. It's built around your business and running continuously. Scope is agreed upfront. Pricing is fixed to that scope. You're not paying for availability. You're paying for ownership of your marketing function.

Mode Partner clients get a dedicated point of contact who understands the business, quarterly strategic reviews, monthly reporting in plain English and a team that pushes back when something isn't working.

Areas covered
  • Brand + identity management
  • Website and ongoing web updates
  • Google Ads, Meta and LinkedIn campaigns
  • SEO strategy and content production
  • Social media and email marketing
  • Analytics, reporting and quarterly strategy
WHO MODE PARTNER IS FOR

Founders who've outgrown managing their marketing. They want it handled.

  • You're generating revenue and ready to invest properly in growth — not just spend on ads and hope.
  • You want one team that owns everything — brand, web, ads, content — and reports back in plain English.
  • You've outgrown one-off projects. You need something running continuously, optimising over time.
  • You want a strategic partner who pushes back when something isn't working — not an order-taker who just executes.
  • You're not looking for the cheapest option. You're looking for the right one.

Mode Partner isn't right for every stage. We'll tell you honestly on the first call whether it is or it isn't.

PRICING

Bespoke scope. Fixed monthly fee.

From £5,995/ month + VAT

Scope and pricing agreed upfront before you commit to anything. Ad spend is separate and stays under your control.

Mode Partner pricing is based on what channels are active, what's being built and what level of output is required. Every engagement is scoped individually. 3-month minimum. Rolling monthly after that.

GET IN TOUCH
THE FIRST STEP

Tell us where you are. We'll tell you if it's the right fit.

Mode Partner isn't right for every stage. Get in touch, tell us what you're building and what you need, and we'll tell you honestly whether this is the right engagement.

We'd rather lose the wrong client on the first call than disappoint the right one six weeks in.