Principle
Mode's services exist to help businesses do honest, useful work. This policy sets the boundaries of what you can and can't do when interacting with them. Breaking these rules lets Mode suspend or terminate your access.
This policy applies to anyone using Mode's website, Mode ChatBot, Mode Ops client portal, Mode Hub, Mode Engine outputs, Live Session co-browse, or any other Mode-operated service.
You must NOT use Mode's services to:
Break the law
- Commit fraud, impersonate others, launder money, or engage in activity illegal under UK, EEA, or US law
- Infringe any third party's intellectual property
- Process personal data in breach of UK GDPR / EU GDPR / PECR
- Make claims that breach the CAP Code, Consumer Protection from Unfair Trading Regulations 2008, or Business Protection from Misleading Marketing Regulations 2008
Harm people
- Harass, abuse, threaten, defame, or incite violence
- Target individuals based on protected characteristics
- Exploit minors or vulnerable people
- Engage in unsolicited bulk communications (spam) — including via Mode-built forms, Mode ChatBot replies, or Mode email infrastructure
Harm Mode's systems
- Circumvent authentication, rate limits, or access controls
- Reverse-engineer or extract source from Mode's systems
- Scrape, bulk-download, or mirror services beyond what's permitted
- Introduce malware or destructive code
- Flood endpoints with traffic (DoS)
- Probe for vulnerabilities without Mode's written consent
Misuse AI outputs
- Pass AI-generated content off as human-authored in contexts requiring disclosure
- Use Mode's outputs to generate deceptive content, fake testimonials, fake reviews, or coordinated inauthentic behaviour
- Feed Mode's outputs into systems that make solely-automated decisions with legal or similarly significant effect on individuals (UK GDPR Art 22)
- Produce content that impersonates a specific real person without their verifiable consent
- Produce sensitive-category content (legal advice, medical diagnosis, financial advice, electoral content) without human expert review and disclosure
Abuse Mode's goodwill
- Transfer your account, licence, or deliverables to a third party without Mode's written consent
- Resell Mode's services under a different name without a written reseller agreement
- Misrepresent your relationship with Mode
Content standards
If you upload, submit, or publish content through Mode's services, you confirm:
- You own the content or have the necessary licences
- The content is accurate and not misleading
- It does not infringe any third-party right
- It is not unlawful, obscene, defamatory, threatening, or inappropriate
- Any personal data has been obtained lawfully
You grant Mode a limited licence to use the content solely to deliver your requested services.
ChatBot-specific rules
Mode's ChatBot is an AI assistant. Treat it as a public assistant — do not share passwords, bank details, health information, or other sensitive personal data. Do not attempt to jailbreak, prompt-inject, or manipulate it to produce content contrary to this AUP. Transcripts are retained and reviewed for service operation and security.
Portal + Live Session rules
When using Mode Ops: keep credentials confidential; enable MFA; report unauthorised access; do not access other clients' data.
During a Live Session: audio is recorded and transcribed with consent given at session start; do not discuss information you are not authorised to share; Mode retains transcripts per the Privacy Notice retention schedule.
Reporting
If you see something that breaches this policy — content, behaviour, or security concern — report it to admin@modemarketing.ai. Good-faith security reports welcome: email Mode with steps to reproduce; do not publicly disclose before Mode has reasonable time to fix.
Enforcement
If Mode reasonably believes you have breached this AUP, Mode may: warn, restrict or suspend access, terminate your account or engagement, remove offending content, cooperate with law enforcement, seek to recover losses. Decisions are at Mode's discretion, proportionate to the breach, and with notice where practical.
Updates
Mode may update this AUP. The current version is published here. Material changes will be notified to active clients.
Contact
admin@modemarketing.ai
Last updated 18 April 2026.
